Designing for
Digital Confidence
The next wave of internet users is coming online across the globe. Are your products ready?
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People
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Our Mission
Catalyze a community of product makers to build digital services that work for everyone. Regardless of where they live, what language they speak, or which device they use.
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Today, more than a million people will come online for the first time in their lives
And tomorrow and the day after, a million more will follow. A million people largely from emerging markets, and increasingly from rural areas. A million people who may speak multiple languages, but struggle to read or type. A million people whose first exposure to the digital world is through their phone.
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Person
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The digital world has no owner’s manual
For someone new to it, technology can be exciting… and intimidating. Internet access opens the door to a world of possibility. But before you can enter, there’s a lot you need to know: How to navigate from screen to screen. What’s tappable and what’s not. What all those strange icons mean. How to find search results in a language you can read. How to stay safe. How to even begin.
Together, we can build experiences that work for everyone
Designing for digital confidence means technology that’s accessible to everyone, everywhere, every time. Regardless of gender, geography, language, device type, or education level.
Explore Opportunities & Obstacles
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The Digital Confidence
Design Tools
The tools – developed by IDEO, Google, and the Bill & Melinda Gates Foundation – help teams design digital services for the next wave of internet users. Use them to see your app with fresh eyes, design new flows, develop innovative interaction patterns, or even brainstorm a brand-new product.
Explore the Tools
Sprint Box
Sprint Box
Sprint Box